That's a very eloquent answer to something, but it isn't the answer to Lord Dave's question.
He wants to know ... How is it my desktop is loud and noisy, and yet Thork is buying a PC of similar power in a smaller form factor and it won't be as noisy.
The answer to that is heat pipes.
Heat pipes haven't been in computers all that long. It is a relatively new technology. It gave rise to the 'gaming laptop' and is the reason in the past you couldn't have a gaming laptop. Of course now, people manage to stuff gtx 1080's into laptops. Heat pipes are a very efficient way of getting the heat away from the chip without any energy cost. It is a closed loop system and the vapour chamber gets heat away quickly to a place where it can be exhausted by a fan. So that leads the question ... why hasn't Lord Dave's desktop got heat pipes? And the answer to that is cost. They are expensive, which is one of the reasons sff computers have always costed more. This is evidenced by AMD's latest CPU coolers.

Notice the cheaper cooler on the right for lower end 65W CPUs. And as soon as they need to cool 95W monsters they use the one on the left, complete with heat pipes. But that is a more expensive heatsink.
Then consider the PC I'm getting.

That is going to pull the heat right to the edge of the case, where it will be blown straight out by the fan. To engineer that into a case, you have to make the heat pipes fit your case and your exact motherboard + your GPU is going to need to be in a fixed place (hard with discrete cards). That isn't great for a desktop, because its going to push the price of your case up. So when you bought your PC or case, they didn't add any. But if you bought a sff case like a Shuttle or a Zotac thing (where heat will be an issue), the case wasn't $60. It is more likely $250 and comes with the motherboard, PSU and heat pipes all built in as barebones. You rarely see sff cases that aren't barebones builds, because they need a bespoke heat solution. This is why at the same time as gaming laptops arrived on the market ... bare bones and small form factor PCs became a thing.
Of course you could go one better than heat pipes in a desktop and add water cooling ... but that is expensive too.
So heat pipes. Make AIOs possible, but also push the cost of the device up compared with a desktop box.
Lord Dave doesn't care that processors are more efficient in this context. They aren't in this context. I have a desktop grade CPU in a sff ... how is that possible these days? Heat pipes.